Danamé

Danamé is a brand that celebrates the enduring tradition of artisanal embroidery. Helmed by Dana Stinée Messika, the label offers chic, relaxed silhouettes with impeccable fit and the exceptional hand sewn embroideries its become known for.

 

I’m wearing Valhalla blouse by Danamé

 

 

Born in Romania, Dana is the daughter of a dressmaker who went on to marry renowned diamond dealer André Messika. Indeed she likens handmade embroidery in fashion to diamond pendants in the world of jewellery – both, she says, are powerful due to their rare and precious nature and aristocratic status in the realms of luxury.

 

Lookbook SS19

 

Launched in 2016, Danas goal is to make delicate embroidery and intricate detailing accessible to the masses. Her SS19 collection features a selection of beaded and embroidered silk jumpsuits, tunic dresses and matching co-ords, while her AW18 collection involves all the same attention to detail combined with luxurious materials like velvet and cashmere.

 

 

 

 

Written by Thea Carley

 

 

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