Adeela Salehjee is a London-based knitwear designer creating beautifully crafted luxury essentials. After well over a decade in the fashion business working with major players like Dior Couture, Vivienne Westwood and Calvin Klein, she decided it was time to found her eponymous label.
I’m wearing a cashmere Oslo jumper by Adeela
Her collections feature a range of snuggly knits made from luxurious materials, so you can expect plenty of pure cashmere, cashmere and wool blends and chunky knits that offer simplicity and utmost quality. Adeela plays off classic silhouettes, adding a modern edge through her use of whimsical motifs: think itsy beaded rainbows and sequinned swallows embroidered onto unpretentious knitwear shapes. She’s also added accessories like beanies and scarves, as well as some adorable knitted childrenswear to the line-up.
Furthermore, Adeela’s deep knowledge of the luxury and fashion markets has helped shape a vision that consistently adheres to the latest environmental standards, meaning she strives to be a key player championing environmental preservation and eliminating waste.
Head over to www.adeelasalehjee.com to shop the collection.
Written by Thea Carley
